Get the diary full.
More clients booked, more of them coming back, and more of what you charge staying with you. We build the site, the booking and the ads that fill the diary, then the follow-up that keeps it full without you doing it on a Sunday night.
Hada Studio · DF Hair Studio · Core Pilates & Mind
Hada Studio
Beauty · Christchurch
Sound familiar?
None of this is why you started the business. All of it is fixable, and most of it is fixable once rather than every week.
- 01The booking software charges a monthly fee, a cut of every card payment, and in some cases a fifth of whatever a new client spends.
- 02Your client notes, your treatment history and your list all live inside somebody else's product.
- 03Reminders and rebooking prompts happen when you remember to send them, which is the week you're quiet.
- 04The website looks nothing like the room people actually walk into.
What actually changes
The diary fills without you touching it
Online booking on your own site, taking the deposit or the full payment, with reminders the night before and a rebooking prompt the day after. The two habits that move revenue most, running whether or not you remember.
You stop paying rent on your own client list
Your clients, their history, their notes and their spend live in something you own. Hada came off a platform charging NZ$44.95 a month, 2.49% plus 30 cents a transaction, and 20% of everything a new client spent.
The place finally looks like itself
Photography of your actual room and your actual team, on a site that loads fast on a phone and turns up when somebody searches for what you do nearby.
All of it, from one person
A web agency does the site, someone else does the ads, a third does the software, and the gaps between them are where your money and your Tuesday afternoons go. I’ve had to learn every one of these running my own businesses, so you deal with one person for the lot.
Getting found
- Website design and build
- Local search setup
- Google and Meta ads
- Photography and video of your real room
Getting booked
- Online booking on your own site
- Deposits and card payments
- Gift vouchers
- Waitlists and cancellations
Keeping them
- Client records and treatment history
- Reminders the night before
- Rebooking prompts
- Email and text campaigns
Knowing where you stand
- Daily takings and channel breakdown
- Which ads produced which booking
- Staff and roster admin
- The subscriptions it replaces, cancelled
We’ve done this one
Two subscriptions gone, and the 20% cut on new clients with them.
A skin studio that stopped paying rent on its own client list
Website plus a full salon system, built to replace Fresha's monthly fee and its 20% cut of new clients.
- marketplace cut removed
- 20%marketplace cut removed
- subscriptions replaced
- 2subscriptions replaced
Where it starts
The Audit
Before anything gets built. I go through your site, your booking flow, your tracking and your numbers, then hand back a written page showing exactly where you're losing people and what it's worth to fix. If we go ahead together, it's credited against the build.
One week
How we workNot quite you?
What would you do with the time?
Half an hour on a call, no charge. Tell me what your week actually looks like and I’ll tell you honestly which parts of it I can take off you.